Creative Director + Photographer

About Me

History & Clients

Creative director + PHOTOGRAPHER + Community Builder

Weston Carls X Games

I moved to Austin in 2003 and four years later I graduated from The University of Texas with a journalism degree with a concentration in multimedia design.

I responded to a Craigslist posting for a design internship in May 2007 and over the next 11 years I served as the creative director for a monthly fitness publication, Austin Fit Magazine (AFM). Some of my duties included: creating the social media platforms in 2009 and was the voice and manager, curated content and storyboarded ideas, helped write content, managed the website and newsletter, designed the magazine, advertisements, in-house marketing, directed photography and was fortunate to photograph a cover feature in 2017 of Outdoor Voices founder, Tyler Haney.

I’ve had the pleasure of meeting influential people in the Austin community and made it a practice to utilize my journalism expertise to connect with the subjects–bridging their story to produce impactful content. I can proudly say that I’ve produced over 200 issues, directed 1,500 photo shoots, and produced over 10,000 pages of content for varying publications such as: Austin Marathon, AFM FITTEST, TFGNorth County Kids Magazine, Nashville Fit MagazinefoundingAUSTIN Magazine, Austin Runner Magazine, and Austin Fit Magazine.

I live it and breathe it. I’m outgoing and lead an active lifestyle. I’ve driven 6 hours West to Fort Davis to run a 15.5 mile trail race in the Davis Mountains and I’m also an avid yogi. I love testing and reviewing workout classes, fitness apparel and products, and healthy food wherever life takes me.

My most cherished philanthropic endeavor was when I helped create a global philanthropic movement. My childhood friends Kyle Kuhlmann, Ryan Tisinger, and I created the first philanthropic Undie Run at San Diego State University in 2006 and ever since have helped donate over 200,000 pounds of clothing to local social service agencies around the country—and all over the world. In 2010, AXE took on title sponsor and helped us donate over 25,000 pounds of clothing as well as a $50,000 donation to the 10 college campuses participating across the country. In 2011, we partnered with Virgin Mobile to help donate over 20,000 pounds of clothing. We soon were helping people all over the world start an Undie Run with the simple premise of: giving the clothes off your back for someone less fortunate. We're proud to have started this international philanthropic movement and encourage our youth to be creative and fun with your fundraising events. “Philanthropy just got sexy!”

In 2019 I started, a creative agency that gives endorphins to brands. My hope is to bring more energy and creativity into building communities.

Please visit me on my personal instagram account and take a look at my most prized milestones on my projects page.


  1. John Paul DeJoria, Eloise DeJoria, & Alexis DeJoria

  2. Luci Baines Johnson

  3. Tyler Haney, Outdoor Voices

  4. Andy Roddick

  5. Willie Nelson

  6. Lance Armstrong

  7. BEVO XV

  8. Ricky Williams

  9. Colt McCoy

  10. Trey Hardee

  11. Sanya Richards-Ross

  12. Cat Osterman

  13. Cotter Cunningham

  14. Matt Shook

  15. Aaron Ross

  16. Cory Redding

  17. Emmanuel Acho

  18. Leo Manzano

  19. Monica Brant

  20. Daniel Woodroffe

  21. Sergeant Omar "Crispy" Avila

  22. Jess Pryles

  23. Tim Wooliver

  24. Bruce Collie

  25. Ross Bennett

  26. Ann Wolfe

  27. Alicia Marie

  28. Jamie Eason

  29. Ally Davidson

  30. Carly & Clayton Christopher

  31. Kristine Lilly

  32. Shauna Martin

  33. Brigitte Nicole Buckholtz

  34. Aubrey Marcus

  35. Whitney Miller

  36. Jena Mays

  37. Omar "Crispy" Avila

  38. Kacy Catanzaro

  39. Ricky Berens

  40. Garrett Weber-Gale

  41. Brendan Hansen

  42. Kirk Watson

  43. Marion Jones

Client List

  1. Athleta

  2. Austin Fit Magazine

  3. Austin Fraser

  4. Austin Sculpt & Tone

  5. Austin Yoga MeetUp

  6. Bliss and Baker

  7. C3 Presents - ACL Music Festival

  8. CapMetro

  9. CBRE

  10. Chariot - Your Commute Solved


  12. CrossFit Central

  13. Defyned Brands

  14. E+E Fitness

  15. Everyday Ritual Co.

  16. Fitppl

  17. Ford Motor Company

  18. foundingAUSTIN Magazine

  19. GoodPop

  20. HEAT Bootcamp

  21. Hill Country Indoor

  22. Human Kinetics

  23. In Sweat We Trust Series

  24. Knockout Austin Kickboxing

  25. Lee Merritt Swimwear

  26. Lexus

  27. Lincoln Motor Company

  28. LOVE Cycling Studio

  29. Manuel’s

  30. MOD Fitness

  31. North County Kids Magazine

  32. NutraOne

  33. Outdoorsy

  34. Premier Law Group

  35. Prothro Family Wines

  36. Rae Cosmetics

  37. Relentless Bootcamp

  38. RetailMeNot

  39. RIDE Indoor Cycling

  40. Sente Mortgage

  41. Scalable

  42. SmartWater

  43. STRONGCAMP by STRONG Fitness Magazine

  44. Stretch Yoga

  45. Stronghorn Fitness

  46. StudioHop

  47. Texas Waste Management

  48. Texican Cafe

  49. The Ebco

  50. The University of Texas Club

  51. Thunderbird Real Food Bars

  52. VOORAY

  53. Vuori Clothing

  54. Wanderlust Yoga – Austin

  55. Wildway

  56. Wild Heart Yoga


“Thank you so much for the most amazing photoshoot ever. You were an absolute joy to work with. Looking forward to more collaborations in the future.”

"It was truly hard to pick - I love them all! This is one of my favorite sets ever! Thanks again for your hard work.
You are so much fun!!"
Amy Harrell

So I got a session with Weston as a Christmas gift from my husband and it could not have been a more perfect experience. I really had so much fun. I was super nervous at first because I've never done anything like this before, but Weston was a complete professional and really helped me feel comfortable in front of the camera.  He would give me little tips and tricks as we were going though the shoot to really make my pictures turn out awesome. I LOVE ALL OF MY PHOTOS, I’m so happy with him, and I hope to do another shoot again in the future. Thanks, Weston!
Bre Clephane

"Weston Carls did our engagement photos in November 2017, as well as our wedding photography in April 2018. I wanted to take a moment to speak to the level of professionalism and talent he exuded throughout the process. He went above and beyond our expectations and we greatly appreciated that. He kept us informed, was organized and met up with us on multiple occasions to discuss creative ideas to build our story. He was extremely easy to work with and made us feel comfortable in a situation that can be stressful and...well...uncomfortable. With his creativity and natural talent, he captured our favorite photos of all time that really portrayed “us.” We will forever have these special moments captured and look forward to hiring Weston for our future photography or videography needs! We thank you form the bottom of our hearts!"
Trisha & Michael Skinner

"I could not have been happier with the outcome of my photo shoot with Weston!  The pictures turned out better than I could have imagined, and he could not have made me feel any more comfortable.  He is super professional, while encouraging you to enjoy yourself. He was so accommodating with the times and locations, and was so easy to work with.  I will definitely be using Weston in the future for any of my photography needs, and highly recommend him." 
Darla Guffey

"Thanks for today - I was kind of dreading taking a bunch of pictures and the process was fun!"
Dr. Audrey VanDeWalle Tsogbe - American Chiropractic Clinic of Austin

"The reason I chose you to be my photographer was because I thought you'd be fun!"
Katy Gassaway, RYT

"You were amazing!!! Between juggling shooting on slippery rocks, swatting away the million mosquitoes and taking the pictures, you were such a #Pro."
Mo D.

"Was so hard to choose, so many good ones. We will be working together again very soon. I’m really impressed! 
Shea Boland

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